Thursday, June 09, 2011

#iel11 Social Media for Trainers

Gave up on the last session and the experiment.
Cover It Live - not bad, but doesn't fit this particular purpose (notetaking)

Presentation: Social Media for Trainers
Presenter: Jane Bozarth


Example - teaching English in Japan
- Everyone use blogger. Reflection in blogs. Use anonymous names
- Have them reflect on strengths and weaknesses as teachers. In English.
- Using free technologies.

Nothing sophisticated and expensive.

Things you can do with a blog
- Provoke thought.
- Can also do this on facebook or twitter.

Why is writing a blog a concern?
- Literacy concerns?
- How much of your work force not very english-literate. Be mindful of this.

Doesn't have to be writing or essays.
- Can use for other media - pictures, video etc.
- Think as a web site

Often - folks worry more about blog post than facebook or twitter update

Can set up controls - parents have passwords. Anonymity. No pictures of kids.

(spent some time catching up with Koreen during the interactive portion)

One of our problems - we want them to talk about what WE want them to talk about.
- May want to adapt to what they are already talking about.
- We are still trying to push.

Things to do with blog
- Photoblog
- Videoblog (intersession, post work, pre-work, etc)
+ Would be nice to have them apply work.

How is wiki different from blog?
- Everyone with access has access to edit (advantage and disadvantage)
+ Will still needs some policing
- Blog more reflective. Wiki more collaborative (generally)

No control - twitter.

Older participant gets - more hesitant they are to edit someone's work online.
- Including people who are not hesitant to edit on paper

Wiki - use as design tool, community of practice.

Another problem - attracting people to technologies when the tool is not part of their regular workflow.
- (Does it solve a problem?)
- ex. a doc where 17 people collaborating. Google Docs one option. Wiki another.

Find opportunities to put the tools in the workflow day to day.
- Day-to-day problem solving.

One of the things changing in workplace and school - people want to create their own stuff.
- Especially kids.
- Living public documents not a stretch anymore.

ALA Wiki on best practices (will need to ask for access)
- ex. homeschooling children, becoming huge customer base.
- How to raise awareness

Think of a wiki - everyone edit, everyone access (best way to think about it)
- Invite course participants (then rest of org) to contribute tips and tricks
- Give workers create a map of existing process, then work together to create better process.
- Connect remote employees

Facebook - only thing like facebook
- Can mimic social profiles and communities
- More people play farmville than the population of France (just scary)
- this is the extreme.
- How many people ask about how to upload something in Facebook? (very few). What about Moodle? Blackboard?
- Facebook is in their daily life flow.

Remember: What do you want to use the tool for?

Throw it back to the community - they know stuff you don't
- Let them do stuff themselves.
- We can't curate everything

Also - facebook, can make groups private or secret.
- All users have to have account. Do NOT have to be their friends. It was a group.
- Remember, if you don't friend them, don't feed.

If you are worried about your stuff on the internet...uh, internet.

Think about where people are.
- 600 mil people on Facebook
- There are quick apps for Moodle and Blackboard
- But want to be front of consiousness

Facebook is a nice place to create post-class community
- Use as group. Let them talk as they implement new learning

Facebook makes it easy for people to participate.
- Groups, discussions, livechat, quizzes.

Feeding new grads into the course (for Jane's items)
- People voluntarily taking themselves out
- Community of people who took the training and need the info.

Easy Win
- Help maintain learning and community after training
- Start or ask for volunteers regularly scheduled discussion.

Twitter - Jane's favorite tool
- Quick unstructured sharing of ideas, comments, links
- Not for deep thought
- Meant to be used from phone (why have 140 char)

Terence Wing - using Twitter for instructional design

#lrnchat - community of practice.

You have to learn to drink from the firehose. Gets easier as you do it.

All of this can happen on the phone.
- Facebook ap - strips out things on sides

Collaboration activities unique to the virtual world?
- Can bring in people you wouldn't normally have access to. Distant experts.
- realistic practice

Remember: The things you tout as 'benefits' are what people find scary.

Yeah - Facebook blocked, but I have an iPhone.

People would rather spend own money to be able to do what want on device, then company issued.

Social media disaster - usually Organizations!
- Um...maybe spend time fixing work conditions vs. worrying about social media

Trust is cheaper than control - Seth Godin

- How do you invite interaction (vs. pushing content)?

Try to leave with one sound idea for using ONE of these technologies to replace or extend an existing program.

Read outside of learning and development
- Anthropology
- Sociology
- Psychology

Goal for tomorrow
- Grads of a particular course
- All learners in your org
0 Natural communities (job class, type work)

Everything doesn't have to be in the training department.

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